An URL shortener is a tool that is used to shorten long URLs into shorter ones that are easier to share and remember. This is often done to save space on social media platforms or to make links more manageable.
URL shorteners work by taking a long URL and creating a redirect to a shorter, alternative URL. The short URL will then redirect users to the original long URL when it is clicked.
There are many URL shortening services available online, some of which are free while others require payment. Popular examples include Bitly, TinyURL, and Ow.ly.
URL shortening can be useful in a variety of situations, such as when sharing links on social media, including Twitter, where there is a strict character limit. It can also be used in email marketing campaigns or when sharing links on printed materials, such as business cards or flyers, where long URLs can be difficult to read or remember.
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